Tag Archives: augmented reality

$17.8 Billion in Business Investment Expected in AR and VR This Year, Is Your Business Ready?

$17.8 Billion in Business Investment Expected in AR and VR This Year, Is Your Business Ready?

Augmented reality has been around for a few years. But small businesses have only recently started to realize its potential as a marketing tool. Technology startup company Lampix has created an to summarize all the ways in which augmented reality can be a game-changer for small businesses. Flexibility of Augmented Reality Creates New Opportunities Using different components such as sensors, computer and projectors, augmented reality . Here’s how it works. Input devices such as cameras are used to scan, collect data and process a digital model. Afterwards, […]

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Google Ventures is investing in a startup that lets lots of people use augmented reality together

Google Ventures is investing in a startup that lets lots of people use augmented reality together

Google’s venture capital arm, Google Ventures, led a $14.5 million investment round in UK startup Blue Vision Labs. Blue Vision Labs is working on shared augmented reality technology to let people use AR together. The company sees uses of its technology in gaming, navigation, enterprise, and self-driving cars. Google Ventures led a $14.5 million (£10.3 million) round of funding in a UK startup that has created technology to allow lots of people to use augmented reality (AR) at the same time. Blue Vision Labs has operated in […]

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