Tag Archives: app store

Microsoft is giving app developers a way better deal than Apple in hopes of luring them to Windows 10 (MSFT)

Microsoft is giving app developers a way better deal than Apple in hopes of luring them to Windows 10 (MSFT)

Microsoft will soon take only a 5% cut of all revenue from the Microsoft Store, the app store built into Windows 10.  Google and Apple typically take 30% on their own app stores.  Video games aren’t eligible for this new rate. It’s a play to draw developers towards the Microsoft Store, which lags behind Apple and Google in terms of selection and uptake. It’s no secret that the Microsoft Store, the app store built into Windows 10, is lagging behind Apple App Store and Google Play. Which […]

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How to Market Your Mobile App: 5 Tips For More Downloads

How to Market Your Mobile App: 5 Tips For More Downloads

So you’ve finally done it. You have managed to launch your company’s . After investing tons of time, energy and money, you managed to bring your app to market. And then … crickets. You’re getting only a few downloads. It seems nobody is interested in what you’re offering. Apparently, mobile apps are not a “build it and they will come” project. Mobile App Marketing Tips Chances are, the issue is not the app itself, but the fact nobody knows it exists. This is why it’s important to […]

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