Category Archives: Business Tips

This Week in Small Business, Are Facebook Video Ads Reaching their Target Audience?

This Week in Small Business, Are Facebook Video Ads Reaching their Target Audience?

? Are Facebook’s video ads really hitting their intended audience? If you’re using video ads on Facebook, are you getting results? Honestly, I was surprised to see the results of a recent survey showing 71% of Facebook users believe the ads they see are relevant. That’s why I had John “Colderice” Lawson join me for this latest edition of This Week in Small Business, the show where I dissect my 3 favorite articles to appear on Small Business Trends this week. Don’t forget to subscribe to the […]

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Big Banks Bullish on Lending to Small Businesses, Biz2Credit Reports

Another month brings another record high small business loan approval rate by big banks. Biz2Credit Lending Index July 2018 The July reports this was a strong month for small business lending approvals. Strong economic numbers including higher wages are driving lenders to give small businesses the funds they need to grow in this environment. Biz2Credit CEO Rohit Arora, who oversees the Index, explained this environment in the report. Arora said, “The Fed rated the economy as strong this month, and the Jobs Report found that the economy […]

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Verizon Webinar Shows You How to Think Mobile First in Digital Marketing

If you want to explore how mobile is impacting the digital presence of your business, then make time to attend the ‘How Mobile Ate the Web — and 7 Ways Small Businesses Can Capitalize’ webinar. Presented by Small Business Trends Founder and CEO Anita Campbell in collaboration with Verizon Business Markets, it will be held live online on August 15, 2018 at 2:00 pm ET. The webinar will look at the growth of mobile and how it now has overtaken desktop browsing. For small businesses still looking […]

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Motoring Africa Examines Business Opportunities in an Emerging Auto Manufacturing Industry

For years, consolidations in the auto industry have made the market seem as if opportunities for new entrants were limited.  But the changing economics in global markets have made this obstacle “appear” less formidable.  I say “appear” because building cars can seem simple, but building a manufacturing operation to scale is more complex. Anyone following Elon Musk’s automotive venture can see those complexities easily. Still the sky may be the limit for the right sustainable manufacturing ideas in Africa, according to Edward Hightower, an automotive exec who has […]

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This Week in Small Business, Facebook Messenger Marketing Comes of Age

This Week in Small Business, Facebook Messenger Marketing Comes of Age

? Is Facebook Messenger part of your social media marketing plan? It should be, especially if the first stat in this week’s from Larry Kim is to be believed. In it, he says that companies using Messenger are seeing an 80% engagement rate. That’s right … 80%! Experts Talk Facebook Messenger Marketing My guest this week on This Week in Small Business, John “Colderice” Lawson definitely believes that number. He’s a Facebook marketing expert and we dug deeper on this article and how Messenger benefits small businesses, […]

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Micromanage Much?

Sometimes writing a cartoon is just illustrating a phrase in a funny way. The higher-ups want to see you, so they put this window in the floor so they can watch you. Done and done. That being said, this cartoon had its challenges: drawing at that weird angle, fitting three people in that window, trying to avoid any glass ceiling connotations… It all evens out I guess. This article, “Micromanage Much?” was first published on Small Business Trends Source link

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Wow! African American Small Business Ownership Up 400% in a Year, Survey Reveals

The number of African American small business owners in the United States has increased by a staggering 400% in just a year. This was the finding of a survey from the small business financing company, Guidant Financial. The  interviewed more than 2,600 small business owners and entrepreneurs, both male and female. African American Small Business Statistics The survey found that in 2018, 45% of small business owners were minority ethnic groups. This was already a dramatic increase from 2015, when the amount of minority business owners was just […]

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Citi Launches CitiFX Pro Trading Platform in UK | Business Wire

Citi Launches CitiFX Pro Trading Platform in UK | Business Wire

LONDON–(BUSINESS WIRE)–Citi has launched CitiFX Pro, its online foreign exchange trading platform for experienced individual and small institutional traders, in the United Kingdom. Following successful launches in the US, Hong Kong and elsewhere in Asia, CitiFX Pro is now available to UK traders who qualify as “professional clients,” as defined by the rules of the Financial Services Authority. Sasha Serebrinsky, Citi’s Manager of Margin Foreign Exchange for Europe and the Middle East said, “The UK launch of CitiFX Pro offers UK-based clients all of the advantages of […]

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7 Accounts and Pieces of Information Small Businesses Should Most Fear Getting Hacked

In 2016, hackers breached  across the United States. No business is small enough to be immune to the growing threat of cyberattacks and the detrimental effects such breaches can have on operations. But what online information or online accounts are small business owners most concerned about when it comes to fear of hacking? Online security software developer Cyclonis included a list of the online accounts and information people most dread being hacked based on the company’s recent research.  Along with the accounts and data identified in Cyclonis’ are some […]

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Senate Passes National Defense Spending Plan with Key Provisions for Small Businesses

The 2019 defense budget was just approved for $716 billion, and some key provisions were added to as they work with the Department of Defense. Small Business Benefits in the 2019 Defense Budget There are several provisions, with the first two helping small businesses get paid faster and accelerate the funding for Small Business Innovation Research and Small Business Technology Transfer programs. The third one will increase capital from the Small Business Administration along with counseling support to employee-owned businesses. The last one will strengthen small business advocacy […]

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